INDICARRY

About Us

About Us

About Us - INDICARRY

At INDICARRY, we are more than just a fashion brand – we are a movement that brings India’s rich heritage to the world stage. Our vision is simple yet powerful: to craft accessories that not only reflect the soul of India but also elevate its centuries-old traditions to modern, global fashion.

Central to our story is the mesmerizing Aari embroidery from Kashmir – an iconic symbol of Indian craftsmanship. This intricate art form passed down through generations, is reimagined in our collection of bags that seamlessly blend timeless tradition with contemporary style. Each bag is a masterpiece, hand-crafted by skilled local artisans whose talents are rooted in rich cultural heritage.

Founded by Ainee Fatima, a seasoned media professional turned Entrepreneur, INDICARRY is driven by a deep commitment to empowering these artisans, offering them a platform to showcase their exceptional skills to the world. With every purchase, you’re not just owning a beautiful accessory – you’re supporting a community of artisans and helping preserve a craft that has withstood the test of time.

INDICARRY is where heritage meets high fashion, where every bag tells a story of craftsmanship, culture, and empowerment.

Join us on this journey, and carry a piece of India’s legacy with you, wherever life takes you.

"Just get a bag and drop a dream in it, and you'll be surprised what happens."

~ Charles Nelson Reilly ~
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About Us

At INDICARRY, we are more than just a fashion brand – we are a movement that brings India’s rich heritage to the world stage. Our vision is simple yet powerful: to craft accessories that not only reflect the soul of India but also elevate its centuries-old traditions to modern, global fashion.

 

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